Martha's Accomplishments
Financial Revival & Stability
Eliminated $59,000 in debt, freeing resources to invest in voter mobilization
The biggest increase in global fundraising ever, to power voter mobilization in the 2024 cycle
Raised one million dollars from 11,300 individual donors and the DNC
Direct grants to CCs to boost their election-year impact
Strategic approach to engage hard-to-reach US citizen voters
Investments in paid advertising to reach Americans abroad not yet in our orbit.
Adapting as access to social media platforms shifted.
Google ads campaign reached 14.3 million people
Podcast advertising achieved 11.5 million impressions.
Made 233,168 calls to abroad voters, averaging 4,500/day.
Sent 244,000 targeted text messages to voters abroad as well.
Empowering Volunteers
Brought outsourced functions in-house, creating opportunities for skilled experts to contribute in their fields
Giving volunteers opportunities and training to do work they love and make a difference - Democrats Abroad volunteers are some of the most inspiring and committed in the world!
Building a global community for Americans abroad
Training 170 voter assistance experts
Grant program to boost country committees
Voter protection team fights attempts to disenfranchise our voters
Improving Party Operations
Increased functionality and stabilized mission-critical Democrats Abroad website, which powers global activities and committees around the world
Enhanced performance of our Vote From Abroad website
Persistence over 10 years led to a historic commitment to monthly DNC funding, ensuring the stability of mission-critical infrastructure.
Commitment from the DNC to build a cutting-edge database of overseas voters
Integration of voters abroad in state party planning
Grew membership by 14%